Fashion Shoot with Power Model Management

What a pleasure it was to have been assigned this creative, lifestyle portrait project. Power Model Management is a local Ottawa modelling agency similar to MIM and Angie’s. They had hired me to photograph for their client, Chobhi, a local scarf designer here in Ottawa who is dedicated to producing ethically sourced fashion pieces and to empower women designers. 

The whole point of the project was to produce lifestyle advertising images with models wearing the designer scarves. These portraits are ideal for the clients website, image galleries, Instagram posts and of course print material.

We agreed to do the session at Mer Bleu Conservation Park early evening this past Sunday to capture the beautiful colours in the sunset. This made for an elegant lifestyle portrait with the agency models wearing these unique scarves.

Working with the PMM agency and their client was a great experience indeed. They had a concept in mind and knew the mood of the images beforehand, which really can make all the difference. 

I look forward to working with Power Model Management again for future advertising projects and producing fashion & branding images for their clients.

Until next time,

- Alex

Ottawa Beauty Portraits with Camille

What a busy month August has been. Meetings, consults and family get together’s really tires you out! I’ve been working on collaborating once more with a local modelling agency known as MIM - also known as Models International Management.

So the other day I photographed Camille, who is quite a talented model and has been with the agency for a little while now. The entire shoot was done outside in soft, natural light and we found this great location in downtown Ottawa to take these portraits.

It's funny, I recognized Cam via her Instagram profile - we were in the same Business college program, but I didn't know her personally back then. It was great to connect with her yesterday and work together professionally. Together, we created some everyday lifestyle and beauty images to add to her portfolio.

Working with models is great for portfolio building and general advertising. My goal is to collaborate with agencies and stores for their branding, ad campaigns and other marketing material. Local clothing stores hire agencies for model bookings and they will certainly need photos taken and perhaps video also for behind the scenes coverage.

As always, thanks for reading!

- Alex